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GA4 Agency Training (2hrs)

GA4 Agency Training (2hrs)

$2,500.00Price
This GA4 Agency Training will be a 2-hour, virtual training that can be recorded and stored for the client.
 
The training will cover the following:
 
PROPER ACCOUNT SETUP
  • Enhanced measurement
  • Data collection
  • Data retention
  • Data Stream settings
    • Tag settings 
  • Google product connections
  • Creating events
  • Defining conversions
  • Creating audiences
  • Pushing parameters to dimensions
  • Debugging
 
HOME
  • Machine learning (personal)
  • Insights
    • And how to create your own
 
REPORTS
  • What you’re used to seeing in Universal Analytics vs what you'll find in GA4
    • Acquisition Reports
    • Engagement Reports
    • Monetization Reports (if necessary)
    • Demographic Reports
    • Technology Reports
 
EXPLORE
  • Creating your own visualizations
  • Behavior flow
  • Funnel reports
 
ADVERTISING
  • Conversion funnels (multi-channel funnels)
  • Touchpoints to conversion 
  • Model comparison
 
You will leave the training with an understanding of Google Analytics 4 and how to best use it for your clients. Depending on your current use of GA4, you may also leave with a migration plan for clients that aren't currently using GA4 to its full potential (or at all).
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